This author makes several valid points concerning english majors in the real world. It is very important for non english majors to take english classes because they can be very useful in everyday use. People working for companies always need to show their ideas through presentations and reports and to get your boss interested, you need to have some english background.
She uses many exampls such as Ken Steele's steel industry. In order to suceed, one must use the english language and be persuasive. Bosses need to understand one's proposals.
English majors may not have as many opportunities as other majors but they really do take away a lot of skills from their classes which prepares them fully for the real world. Colleges that offer english business classes are helping their students out quite a bit.
The author uses some persuasive techniquies such as "Just do It" to give english a chance. To me, things that stick in my mind after seeing an ad are successful in doing their job. The product lingers in my mind until I buy it which is very important. Catchy slogans like Johnson's bandaid are very important and English majors are prepared to create them in be successful.
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